Intelliworks Makes the Grade at the University of Connecticut
ROCKVILLE, MD -- (MARKET WIRE) -- July 05, 2006 -- Intelliworks, Inc., the leader in insight-driven, actionable CRM for higher education announced that the University of Connecticut has selected Intelliworks as the CRM platform of choice. The selection of Intelliworks CRM as a strategic acquisition at an institution as large and complex as UCONN is a landmark triumph. "Choosing Intelliworks is predicated on the firm's ability to focus and execute in higher education. The value of incorporating this CRM solution combined with industry specific enterprise features was instrumental in our opting for Intelliworks," said Dolan Evanovich, Vice Provost for Enrollment Management at UCONN.
Over the past 18 months Intelliworks has been able to steadily demonstrate the ability to scale CRM solutions across different segments of higher education with various degrees of configuration and complexity. "The inherent value of consolidating silos of information and the automation of customer facing business processes is a core hallmark of CRM. Where we have demonstrated a differentiated value proposition is in our ability to incorporate higher education knowledge and best practices right within the technology framework. This is all about maximizing value in a short amount time," said Dev Ganesan, President and CEO of Intelliworks Inc.
UCONN is focused on the 'closed loop' customer experience from the recruitment cycle all the way through matriculation and post graduation engagement efforts. Leveraging the Enterprise version of the Intelliworks Relationship Manager (iRM) platform, UCONN expects efficiency gains and even greater results in the areas of Recruitment, Admissions, and Retention through deep visibility across initiatives along with a more personalized experience for the customer.
The mission going forward is to deliver a multi-channel CRM framework that spans the university system and gives frontline decision makers the ability to be more effective in engaging their constituents while creating relevant value with every touch. This will enhance overall quality of service and constituent level satisfaction. In addition to the benefits of operational CRM, Intelliworks will also provide a packaged industry specific CRM data warehouse for analytics and dashboard reporting. Therefore, the net value of CRM at UCONN will reside in the university's ability to visualize and execute on customer facing business process in high definition. The solution will also be enhanced through collaborative development of new functionality, based on specific needs -- and expertise -- of UCONN's Enrollment Management team.
About Intelliworks
Intelliworks, Inc. enables colleges and universities to raise their
relationship capital by providing insight-driven, actionable CRM solutions
tailored specifically for higher education. The insight provided into building
relationships with prospects, students, and alumni enables institutions to
communicate with their key constituents in a more personalized and relevant
manner. Intelliworks solutions have evolved through a synergy of built-in best
practices from Duke, Columbia, Harvard Business School, University of Oklahoma,
UC - Berkeley, Dartmouth, Wharton, Georgia, and others. Delivered as a 100%
zero foot print web-based application, Intelliworks offers the ability to scale
CRM solutions across departments, schools, and the enterprise university
system.
Please visit www.intelliworks.com for more
information.